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This marketing toolkit will help you understand key elements of marketing and how to create a practical and effective annual marketing plan, appropriate to the business of early childhood education and care. Including information on traditional marketing, digital marketing, social media and PR, the toolkit contains templates and checklists for auditing, planning and evaluating the marketing needs of your service.

Essential Guide is the go-to guide for managing an early eduation and care service in NSW. Jam packed with user-friendly information, sample forms, tools, checklists and references, it's the book that every director in NSW should have on their desk. 

This Toolkit contains a series of fact sheets designed to help support you through the process of starting an early education and care service. Each fact sheet provides an introduction to its topic as well as some key concepts and requirements for your consideration and further investigation.

Are you working with a management committee or about to have new members join?

CELA’s Guide to Effective Committees summarises the key information you need when it comes to working with or running an effective committee.

This issue of Rattler begins with a spotlight on CELA member Murray-Toola Damana, an Aboriginal and Torres Strait Islander preschool in Sydney's Mt Druitt. Director Fran McCarthy and co-founder Karen Isaacs share how they are creating a model of education where "each child can fulfill their dreaming and become the person they were meant to be".