Our vision is for all Australia’s children to have access to quality early education. This underpins Australia’s future. We exist to amplify the value of quality early learning throughout Australia.

We advocate across five key strands:

1. Quality early education

Early childhood education and care must be of high quality for children to reap the enormous educational benefits it can deliver.

What we’re doing about it:
We amplify the value of quality early education and care for all Australian children to deliver positive community impact through advocacy, resources, professional learning, and member support.

2. Stable workforce that’s nurtured and valued

Delivering quality early childhood education and care rests upon the calibre and strength of the workforce.

What we’re doing about it:
CELA provides training and resources to develop, attract, support and retain a skilled quality early childhood education workforce across the country.

3. Viability for community and small providers

Community and small providers are the centre point of local communities. The capacity of small providers to withstand economic shocks is much lower than large providers.

What we’re doing about it:
We represent the voice of community and small providers at government and advisory groups to ensure their voice is heard regarding financial viability and support.

4. Improved access for vulnerable children

Our most vulnerable children have the most to gain from early childhood education but are less likely to attend.

What we’re doing about it:
We advocate for an ECEC funding model that would enable more vulnerable children to access quality education and care.

5. Closing the gap for rural children

Quality early childhood education is a vital part of the solution to solving the education and life outcomes gap between city and country.

What we’re doing about it:
We support service delivery and workforce development in rural areas through advocacy and training to help close the gap.

CELA can not do this alone. We don’t exist without you.

We are your voice – we need your views and your stories. How are your communities faring? What do you need to deliver the quality service your community deserves?

We can only be effective in our advocacy with your support.

If you are passionate about one of these areas – or if you think we are missing something – reach out and let us know.

Acts of advocacy can be anything that makes a meaningful contribution toward a change educators or families want to see. We support our members’ advocacy in many ways, including:

  • influencing government policy makers through participation in public consultation sessions, either in person or via written submissions
  • contacting elected representatives when important legislation affecting education and care is being considered, including the National Quality Framework and other education standards
  • signing up to our blogFacebook and Twitter accounts and sharing important news and articles with their own networks
  • continuing their professional learning and development in our courses and applying their skills and knowledge for the benefit of children
    and their families
  • sharing lessons and ideas with our community through writing for our online and print media

Summary of advocacy response to COVID-19

During this challenging and uncertain time we are advocating for our members around a wide variety of funding and viability measures. We are in regular contact with commonwealth and state ministers and government agencies, sharing your stories and advocating for your viability.

Examples of COVID related advocacy have included:


  • Expansion of online training and development to respond to COVID-19
  • Provision of policies and advice to support enhancing cleaning protocols and consistent COVID-19 responses
  • Ongoing communications regarding key issues – from masks to orientations
  • Sector support provision


  • Continual provision of training to support educator wellbeing
  • Ongoing pulse check surveys to identify key pressure points
  • Advocacy for wellbeing funding
  • Member support through 1800 line
  • Advocacy regarding emerging staff shortages


  • Development of remote learning program
  • Advocacy to support free preschool and increased access for vulnerable children
  • Pre budget submission calls for expanded access to early childhood education


  • Advocating for access to JobKeeper
  • Engagement with state and federal governments to provide funding to support viability
  • Updating members on additional funding streams

Closing the gap for rural children

  • Ongoing pulse check surveys to identify key pressure points
  • Outreach to rural and regional members
  • Expansion of online training
  • Advocacy regarding emerging staff shortages and need for targeted approach to professional learning

We amplify the voices of our members through our advocacy

We amplify the voices of our members through our advocacy

Learn about our advocacy history

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